What are News Values? Definition
- The degree of prominence a media outlet gives to a story and the attention that is paid by an audience
Does News have Value to the audience?
- ‘News is what a chap who doesn’t care much about anything wants to read. And its only news until he’s read it. After that it’s dead’
What are News Values?
1. Impact
a. “News I anything that makes a reader say, ‘Gee Whiz!’
2. Audience Identification
a. ‘News is anything that’s interesting, that relates to what’s happening in the worlds, what happening in area of the culture that would be of interest to your audience’
3. Pragmatics
a. Ethics – facticity – practice/practical
b. Current affairs - everyday
4. Source Influence
a. ‘Journalism loves to hate PR…whether for spinning, controlling access, approving copy, or protecting clients at the expense of the truth. Yet journalism has never need public relations more, and PR has never done a better job for the media’
- ‘News journalism has broadly agreed set of values, often referred to as ‘newsworthiness’
- Are News Values the same across different news services, countries and cultures?
- The answer is no because news values do vary across different services, countries and cultures
News Worthiness: The 12+ Factors
Newsworthiness: 3 Hypotheses
- The additively hypothesis that the more factors an event satisfies, the higher the probability that it becomes news
- The complementarity hypothesis that the factors will ten to exclude each other.
- The exclusion hypothesis that events that satisfy none or very few factors will not become news.
- Another thought by Golding and Elliots (1979)
o Drama, Visual attractiveness, Entertainment, Importance, Size, Proximity, Negativity, Brevity, Recency
Newsworthiness: Reviewing Galtung and Ruge
1. The power Elite – Stories concerning powerful individuals organisation or institutions
2. Celebrity – Stories concerning people who are famous
3. Entertainment – Stories concerning sex, show business, human interest, animals, an unfolding drama, or offering opportunities for humorous treatment, entertaining photographs or witty headlines
4. Surprise - Sotries that have elemnt of surprise and or contrast
5. Bad news – Stories with particularly negative overtones, such as conflict and tragedy
6. Good News – Sotires with particularly positive overtones such as rescues and cures
7. Magnitude – Stories that are perceived as sufficiently significant either in the numbers of epole involve or in potential impact
8. Relevance – stories about issues, groups and antions perceived to be relevant to the audience
9. Follow-up - Stories about subjects already in the news.
10. Newspaper Agenda – Stories that set or represent the news organization’s agenda
Threats to Newsworthiness: Three Tensions
- Journalism/ Commercialization of media and social life
- Journalism/Public Relations
- Journalism Ideals/Journalism reality
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